Influencer marketing agency in Bangalore, India

All of us have had days when we scout through different social media handles of famous personalities and wonder how is it that they can manage to have a very attractive set of followers who follow every movement of theirs. These people with their make-up and style on point, wake up every day to create the most interesting and evoking content to keep their followers yearning for more. Trusting the opinions of celebrities who are mostly inclined towards the brands and services that pay them a bombshell of an amount is not uncommon. In today's tech-savvy world, everything has a new fancy term and social media has received a lot of those lately. Influencer marketing is one of those new Digi-terms. It is a decade-old concept but slightly reappears in a replenished form, thanks to Instagram and TikTok.

Influencer marketing in simple terms means the endorsement of any product or service by personalities on different social media platforms. Understanding the brand as a person taking the necessary content to their followers and leveraging those followers to understand the brand is the gospel duty of an influencer. The post-COVID world is accustomed to viewing, buying, and being entertained on various digital and social media platforms. It is almost physically painful to get back to the times when shopping literally meant stepping out of your bed, let alone your home to fetch a beautiful dress. Top influencers do that for you, they try on dresses so that you can be the judge and buy, and they try on different skincare products so that you can see what suits you before you invest your hard-earned money.

We understand that influencers have followers who belong to a niche community who are loyal and who follow every movement, like every story, save every post, and above all draw inspiration from them. We at BUD influencer marketing agency, keep an eye out for the top influencers who are more likely to complement your brand’s portfolio. We at BUD, stress that loyalty is the trait that is received by the brand in return. This quality is what all brands depend upon when they choose a familiar face on the internet to endorse their product. Because commoners value their opinions, and their decisions and most importantly invest time and money based on those opinions. Unlike brand loyalty, influencer loyalty is considered non-volatile as the followers don’t stick to a particular brand but instead travel in the opinions and views of their personal favorite influencer. As a strong influencer marketing agency with approachable influencer marketing strategies, we get in touch with some of the top influencers across the country to serve your brand with nothing but the best.
‘A known devil is better than an unknown Angel’ means everyone trusts a known face and trust takes time. At BUD creative influencer marketing agency, we veer toward the concept of understanding the importance of influencer marketing campaigns, and what good these social enthusiasts are capable of doing for the sake of your brand. We help in building a group of people who would remain constant is a systematic process that needs to take place organically and our top-notch influencer marketing services do just that to help support your brand. Hence, we support any brand that chooses to collaborate with an individual who trusts the services that are provided and will bring along with them the same kind of trust in the form of audiences who would be interested in strolling through the brand page and potential customers.

Mega influencers are top influencer individuals who have amassed a massive following on various digital and social media platforms, often in the millions or tens of millions. They are widely recognized figures, which could include celebrities, athletes, political personalities, and creative content creators who have gained significant fame and influence online, with their engaging influencer marketing campaign strategies. They usually are associated with trusted agencies, such as BUD influencer marketing agencies, in Bangalore, India.

This category of influencers falls between micro-influencers and mega-influencers in terms of their following size and influence. They typically have a follower count ranging from around 100,000 to several hundred thousand.

Micro-influencers are individuals who have relatively small but highly engaging followers on social media platforms. Unlike celebrities with millions of followers, micro-influencers generally have a follower count ranging from around 1,000 to 100,000. What sets them apart is their ability during various influencer marketing campaigns to connect with their audience on a more personal level due to their niche focus on the subject and authentic engagement.

Nano-influencers are individuals who have a very small but highly engaged and dedicated following on different social media platforms. They typically have follower counts ranging from around 1,000 to 10,000. They certainly cannot be neglected by judging the size of their number of followers as they resonate really well with their target audience.

In this era where all promotional activities happen aggressively online on various social media platforms, the most salient feature of promoting a brand is finding the right audience that resonates with the brand and all the brand stands for. Through influencer marketing campaigns, we at BUD, find personalities who can tell your brand’s stories creatively while keeping the statistic aspect, which is focusing on the increment of the followers in mind. Every top influencer has a niche community of followers and hence targeting a particular set of audiences becomes so much easier than regular marketing campaigns. Every influencer marketing agency in Bangalore, India, aims to please the clients they work for, but at BUD creative advertising agency, we create magic that is not left unnoticed.

When it is a matter of recognition, the power of social media is of immense potential. Especially for a start-up company, where the target audience is still unknown and the brand is trying all it can to position the communication properties, social media platforms will always be there to save the day if efficiently utilized. Creating brand awareness and all the principles that your brand effectively stands for can be a real task and this is where the best influencer marketing agency in Bangalore, India, comes into the picture with its impressive capacity to find your brand the most competent top influencer who can perfectly draw the image of your brand to spread the word around.

ASCI as we know stands for the Advertising Standards Council of India – a non-profit organisation, that plays a vital role in maintaining and enhancing the public's confidence in advertising. ASCI seeks to ensure that advertisements conform to its Code for Self-Regulation which requires advertisements to be: Truthful and fair to consumers and competitors.
The ASCI has set the record straight with regard to influencer marketing by establishing some general guidelines using which any content for any brand must be created. As digital and social media platforms become increasingly prevalent and more target audiences engage with advertisements online, it has become essential to comprehend and efficiently work toward the unique characteristics of these ads and how the target audience perceives them. With the distinction between content and advertisements blurring, it's crucial for consumers to easily identify instances where content is being endorsed with the intention of influencing their opinions or behaviors for immediate or eventual commercial gain. Only the best influencer marketing agency in Bangalore, India can keep track of the risks that engaged audiences might encounter in promotional messages without recognizing the underlying commercial purpose, leading to inherent deception.
The statistics might seem unnecessary to be mentioned here, but to keep the line between content and advertisements alive, it is very important to blatantly put forward the purpose and intention of these ads. At BUD influencer marketing agency, it is not just a duty, but we are passionate about abiding by these rules in order to run a successful influencer marketing campaign, that helps to cohesively align with the thoughts of the engaged audiences. We strictly disclose any connection with materialistic or monetary benefits to the brand. Keeping it real and extraordinary is what BUD as an influencer marketing agency in Bangalore, India is known for.

Initially established as an all-inclusive advertising and influencer marketing firm, BUD Influencer Marketing Agency underwent a natural progression to emerge as a prominent provider of branded content solutions. Through its innovative approach to top-notch branded content and creative entertainment, our marketing agency excels in enabling clients to effectively connect with their target audience. With a rich history as a trailblazer in the industry, BUD has honed its expertise in assisting clients to achieve optimal engagement with their audience.
At BUD Creative Influencer Marketing agency, we've assembled a dedicated squad of experts working toward the betterment of your brand. Our team comprises strategists, videographers, influencer project managers, designers, developers, digital marketing analysts, and social media experts. They're all geared up and ready to back your brand every step of the way, by going one step higher. From shaping your goals and aspirations to seamlessly orchestrating the entire influencer marketing campaigns, our team is committed to ensuring you achieve the finest return on investment.